24 Best Free Online Marketing Tools For Small Businesses

You’ve gotten your business off the ground, and haven’t started seeing much leads, and the small amount of leads you’re generating are not converting. You’ve been thinking about what tools to use to boost conversion since you aren’t getting sales, but most of the tools you came across are too expensive, since you’re running a small business. Thankfully, in this article, I’ve compiled a free online marketing tools list for small businesses.

The following are the list of free online marketing tools for small businesses.

Free Social Media Marketing Tools.

• Buffer.com

Buffer is one of the most popular Social media management tools that offers both free and paid plans. This tool allows you to schedule 10 posts in advance on Facebook, Instagram, Twitter, LinkedIn and Google +, under their free plan. However, other social media channels like pinterest are available on the paid version. Also on the free plan, they offer browser extension, mobile Apps and 30+ third party integration.

• Facebook Audience Insight

This is a free tool offered by facebook, that you as a business owner can use to view specific demographics information like age, gender and geographical locations about your audience. However, you need to have an account with facebook so as to use this feature.

• Feedly

Fedly is a social media competitors research and content marketing tool that offers both free and paid plans. This tool allows you to stay up to date with feed posts from other sites in just one spot. Their basic free plan allows you to follow up to 100 sites/pages. Well, you can get more useful features with their paid plans.

• Hootsuite

Similar to Buffer, hootsuite also helps you schedule social media posts in advance on a single user dashboard. Well hootsuite started out with a 100% free plan. However their free plan now offers limited features which only beginners or small businesses can benefit from. It allows you to manage up to 3 different accounts and also see what’s going on in the feed of your social media accounts.

• Dlvr.it

This is a social media automation software / tool that allows you to auto post contents from your RSS feeds, ecommerce sites and even other social networks. You can connect 2 different social media accounts and post up to 3 times daily, and also automatically add hashtags to your posts with their free plan. Dlvr.it is one of the best online marketing tools for small businesses as it offers what even some paid tools cannot.

• Ad Parlour

Ad Parlour is a free social media tool that allows you to create free ad mockups to go on Facebook, Twitter, Pinterest, Instagram and other social sites. This useful online marketing tool gives you the full preview of what your social and PPC ads will look like prior to putting time, money and effort into creating campaigns. Ad Parlour is one of the best internet marketing tools for ads.

• Layout From Instagram

Layout is an Instagram app that allows users to combine multiple photos into one single image. This tool is 100% free to use.

Free Email Marketing Tools For Small Businesses

• MailChimp

MailChimp is one of the best free online marketing tools that allow you to collect and send emails to your audience, so as to keep them engaged. Their free plan allows you to collect up to 2,000 email subscribers and send 12,000 emails per month. Also included in their free plan are Autoresponders, sign-up form and email analytic report. They also offer paid plans where you can unlock more useful features.

• ConvertKit

Similar to MailChimp, ConvertKit is one of the most powerful email marketing tools. Their free plan allows you to collect up to 1,000 email subscribers. I personally used their free plans for more than 2 years, which offers sign-up forms that you can embed into your website, autoresponder, and most importantly create a good looking landing page with their quality templates. ConvertKit is one of the best online marketing tools for small businesses looking to build an email list.

Free Content Marketing/Seo Online Marketing Tools For Small Businesses.

• Article title Generator

Title generator offered by Smallbiztrends helps you to create a click worthy title for your blog posts or any content, even e-books. This free tool reduces the time it takes to brainstorm quality titles for your content.

• Keyword.io

Keyword.io is a free online marketing tool which you can use to research keywords, not only for content marketing like blog posts, but also for video marketing like YouTube. It is 100% free to use, and you don’t even need to create an account to access all their features.

• Siteliner

Siteliner is one of the most powerful both content marketing and Seo online marketing tools. It improves content marketing techniques, so as to boost your Seo, which lets you rank higher on search engines, by helping you discover problems that are holding back your site from performing better. This includes identifying broken links, duplicate contents, skipped pages and Errors on your contents and your site at large.

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